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Marketing Your Dental Practice

It’s a great career choice to become a dentist, but you have to understand the different marketing traits in order to attract clientele. Patients are not going to come unless they know your practice exists.

The process of marketing for dentists has changed. In the past, people used to advertise their dentistry services in top stores in the area and in papers. Today, with increased technological capabilities, people can spend more time on high-quality marketing while demonstrating success, instead of spending time on traditional methods of advertisement that have less reach.

If you want your practice to be successful, you need to acquire more patients than you can handle. If you don’t have clients, your business will fail. In order to get the type of patients that will help your practice succeed, try promoting your services through word-of-mouth marketing.

There are a number of different ways that you can market your dental practice, in hopes of attracting new clients. One way is too utilize the latest technology in the hopes that it will provide better results than traditional marketing strategies. You can still use traditional methods as well, like telemarketing and direct mailing.

It is generally expensive to do telemarketing, and people don’t like the strategy. You need to hire someone who has time for it and can do it out of your area. There is no guarantee that you will get results when you do this.

Direct mail advertising is an older form of advertising. Though this is a more traditional way to advertise, it is still a viable method, especially among older demographics. With direct mail advertising, you simply make and send postcards to people in the area around your practice.

Newspaper ads may be a good strategy for brick-and-mortar shops. For a small price, you will be … Read the rest

Orthodontics Concept. Smiling Muslim Woman In Hijab Holding Invisalign Or Invisible Braces

Could You Be A Candidate for Invisible Aligners?

It’s no wonder that Invisalign’s popularity is on the upswing. This technique of teeth alignment and bite correction is hailed as one of the quickest and most enjoyable options that are available. Thus, Invisalign’s clear, removable aligners are improving smiles all around the world without anybody noticing.

Unfortunately, not everyone is a suitable candidate for Invisalign. The only way to know for sure if Invisalign is correct for you is to see an Invisalign provider, but we’ve put up a list of things to consider.

Injuries to the Jaw and Bite

Whether or whether you are a suitable candidate for Invisalign is mostly dictated by how severe your bite is. While Invisalign can help with minor overbites, more severe cases may need more costly orthodontic therapies in order to adjust the jaw properly.

If the condition isn’t too severe, Invisalign can help with the following dental issues:.

  • Teeth that are too far apart.
  • Teeth that are very crowded.
  • OverbitesUnderbitesCrossbite
  • Your Age and Stage of Maturity

Invisalign and Invisalign Teen are good for older teens and adults, however, youngsters and younger teenagers may not be the best candidates for the treatment. ” Even if their teeth are still developing, their maturity level may not be high enough for this kind of therapy.

Removing the aligners too frequently is a common problem for youngsters. Young children, in contrast to adults, are more likely to become irritated when their aligners cause them pain or discomfort. This might discourage children and lead to them not wearing their retainers, which can cause their therapy to stall or worse, harm their teeth.

In addition, youngsters may play! As a result, they are more prone to losing or damaging their aligners, which can delay or even halt treatment. Before beginning orthodontic treatment, make sure to have your … Read the rest

Spectrum, DOCS and other military contracts : Dentistry


Hi Dentists of Reddit,

I was wondering if any of you had experience with military contract dentistry. Seems like a black box that I can’t get any information on.

Husband is active duty air force and we may be moving in 2 or 4 years depending on the career and it looks like these contracts have automatic reciprocity– which is the main pro of entering a contract.

Thanks in advance.


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Front Office – How do you guys deal with unruly patients? : Dentistry


I know the question has asked before, but it’s mostly dentists asking and providing answers. I’m the newest employee in the office (over 2 years now) and work the front with the manager handling insurances, doing secretarial work, managing patient balances, coordinating treatment, etc. Basically most things that aren’t in a mouth.

I don’t know how many times I’ve been yelled at in the past week, or even just Monday morning. Nobody ever speaks up, and I’m definitely not in a position to. Nothing happens even when I speak to the manager. A lot of times, unless the manager has to deal with them, I take heat.

I know, if you meet assholes all day… But it seems like they’re being enabled. We have several active patients with more than ten missed appointments.

There’s a patient that constantly misses her appointments, or otherwise shows up hours late and we always see her. Even after hours the other day. They’re always trouble and yet here we are.

Patients argue often for many minutes at a time. I had to spend thirty minutes one time carefully explaining that just because they have insurance, doesn’t mean they don’t pay anything. As in the concept of coinsurance. And all they did is argue, then yell towards the end.

Someone shows up late, they yell, we see them. Or they argue and push and fight when the soonest availability for a prophy and exam is next week. And so on.

It’s something that was pretty consistent but it’s been more frequent for a while and I’m just tired of taking it all day. How do you guys cope?


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Prophy angle suggestions? : Dentistry


My hygienists are freaking out over the new non young brand prophy angles we just got in. Does anyone have any suggestions of some that they will hopefully be okay with ? This is the only kind I am familiar with and I don’t really know what to look for or where to start.

Apparently the cup on the new ones spins clockwise and not counterclockwise and they were extremely displeased .

Any help or suggestions would be great. Thank you all


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Clinical decision making with an emotional bias : Dentistry


Today I had a patient who came in requesting for extraction of 32(lower left lateral incisor)

32 was firm without any sign of disease. I asked her why she wanted it extracted. She wasn’t very sure, she just wanted it out.

Reading through her records, about two weeks ago, an associate of mine had put it in her Tx plan to extract 32 because it was proclined and wouldn’t look good for her dentures. She had consented to the plan.

A week later she was scheduled to extract 32 with another associate of mine. In the records, it was stated that she refused the extraction, so a new plan was made making sure she acknowledged the fact that her dentures might not look good.

Today, she came in wanting it extracted. I asked her if she was sure. I saw her face sorta change. As if she came in wanting to get an extraction and now my question; Are you sure? , had made her doubt everything again.

I hate extracting sound teeth for denture purposes. I truly believe that nothing will ever replace the feeling of a natural tooth and if you are on your way to wearing dentures, might as well save all you got.

I think I did make her change her mind with that question. I only asked her that knowing how a few of my other previous patients had felt after extracting their teeth for the purpose of aesthetics.

Anyways, here’s my question; should i tell my patients to not extract their teeth when they came in wanting exactly that? Is it really my job to change their perception? Is it my job to tell the next patient, no you can RCT that tooth or all that needs is a good cleaning? You can

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Efficiency running two columns : Dentistry


New grad here. My clinic wants me to start running two columns. 1st for procedures and 2nd for new pt exams and then hygiene checks as well. I have always been mindful of peoples’ times in general so I know I will feel bad making PTs wait while I do other things. What are good times to stop to do exams, how long should I be doing pt exams for, and what tips can you offer me to be as efficient as possible. Additionally where can I go to read more about this topic. Thanks!


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